While this is a complete guide, we understand that there may still be questions about the production and use of photo and video content. Below we have collected some frequently asked questions that may provide further insight and help you understand the process of creating photo and video content.

Q1: How often is it recommended to update photo and video content?

It is advisable to update the content at least once or twice a year (winter, summer). However, if there have been significant changes to the accommodation, such as renovations, new services or the introduction of a new brand name, it is necessary to update the content as soon as possible to accurately reflect these changes. 

And if you want to achieve measurable results, you need to post weekly photo and video content on various social media sites. It is often seen that some accommodation establishments post 3-4 posts per week on social media sites, so they are always in front of people's eyes.

Q2: Can I use stock photos for my accommodation?

While stock photos (images taken by others and available for purchase online) can be a cost-effective solution and, if there is no other option, are better than no content at all, they do not provide the personalised, authentic look that guests are looking for when choosing accommodation. The best choice is always original, high-quality photos and videos of the actual accommodation.

Q3: How can I make my accommodation visually stand out?

Highlighting the unique aspects of your accommodation, whether it's exceptional views, unique architectural details or outstanding amenities, can help differentiate your accommodation. One piece of advice is to always have an 'About Us' section on your accommodation website, as this will go a long way to building visitor trust. Also remember that quality is key - well composed, high resolution images can significantly enhance the external image of your accommodation.

Q4: How can I encourage guests to share their own photos and videos?

You can share user-generated content by creating a unique hashtag with the name of your accommodation without accents (e.g. #szallasodneve) and asking guests to use the hashtag in their photos uploaded to social media.

On social media sites, you can also organise competitions or offer discounts to guests who share their photos with a unique hashtag.

Q5: How much do these services cost?

We cannot give specific prices invisibly, as it depends on the size of the accommodation, the location and the needs of the client. However, we can give an average starting price to give you an idea of how much these services cost.

In general, the production of a video presentation of a complex accommodation in a guesthouse or small apartment building including drone footage starts from €500 (190.000 HUF), which includes the price of post-production, licensed background music and post-production modifications. However, it does not include the on-site delivery fee.

For larger accommodation, for example a multi-building apartment building or a bed and breakfast with narration and script, the starting price is generally €660 (250.000 Ft), which of course includes the services mentioned in the previous package, but excludes the on-site drop-off fee.

For hotels, we can only give you an individual price based on a preliminary assessment.

For one-off traditional photos and virtual tours, we can only quote a price once we have a floor plan of the accommodation, including the size of the accommodation, number of rooms and rooms.

For regular social media content production we always work on a monthly fee basis, as we go out to the accommodation every month or two to shoot photo and video content that can be used on social media sites, promotional campaigns and the website.

This is more affordable due to the monthly fee structure, generally starting at €400 (150.000 Ft) / month. If required, we will also advertise this content on the relevant advertising platforms to ensure that all content reaches potential bookers for an additional fee, and the price does not include the on-site delivery fee.

Q6: Can only Hungarian accommodation use your services?

No, because on the one hand we have worked in Austria, and on the other hand that's why we also print everything in euros, so that people who are Hungarian but have accommodation abroad and may live abroad don't have to change the amounts, just like people who read our blog posts in German or English.

Q7: Do you offer your services only to the hotel industry or also to the catering industry?

The two industries overlap, so we can offer services to both. For example, if you need photos and videos of gastronomy, feel free to ask us for a quote, we can provide you with lots of reference material!

Q8: How can I get a quote from you?

By filling in our quote planner, which takes on average 15 minutes to complete and you can fill it in here!